What to work on first? First off to shed some light here the 'basic' game is the campaign and TOW's. They have stated since the Beginnings of CoH1 quite a large portion (and no I don't know the ratios) of their players base plays SP, compstomps and now TOW. Not 'everybody' plays pvp, so they must consider both sides of the fence not just look after one side or the other. (Even though I too wish they'd concentrate on the PvP side of things).
http://www.coh2.org/topic/25574/game-mode-stats