So, does anyone else suspect that Jason Rubin owns someone in Gameinformer?? All of their articles on the THQ Bankruptcy have seemed like press releases from THQ instead of information for us gamers.
Look at this article even before the fall. Instead of honing in on some of Rubin's questionable business practices, Gameinformer merely lobbed soft questions and gobbled up his nonsense like it was gold.
The New Face of THQ
"THQ hasn’t had a 90-plus rated game in a long time. How do you balance increasing your review scores while not being able to match the marketing and development budgets of some of your competitors, such as EA and Activision?
Let me pull it back from ratings for a second. In general, how do you succeed with games that aren’t Call of Duty, Grand Theft Auto, and Assassin’s Creed? The way the industry has been set up with all titles selling for roughly the same price at retail next to each other is that there’s been a race to make the biggest, baddest-ass game. If you walk into a store as a gamer and see a massive $120 million dollar game next to a $30 million dollar game, and a $80 million marketing budget backed that $120 million game up, it’s likely you’re going to pull that one off the shelf. "
A higher price does NOT equal a better product, is he insane?
"After reorganizing to focus on core gaming titles, THQ has brought in Naughty Dog co-founder Jason Rubin as president to oversee publishing, marketing, and production. We spoke to Rubin about his new role at THQ and what his plans are for the future."
Maybe we should have taken the term "Naughty Dog" as less of a compliment and more of a warning?